For business buyers

The coach that knows how to drive value in your business

From the search, through the close, into running the business you bought. Call whenever something is on your mind. Chi (pronounced “Kai”) remembers every deal, decision, and number you share, so nothing gets forgotten and you never keep notes. It answers with what actually worked for buyers in your spot. And once you own the business, it can do the one thing no chatbot can: coach your key people, and bring you what they know.

$99 a month. Cancel anytime.

Already a member? Call Chi on +1 (000) 000-0000.

Wherever you are in the journey

One coach, three moments where it matters

Searching

Find the right business, faster

Keep your buy box honest, pressure test every deal against it, and learn from your own pass reasons instead of repeating them. Chi remembers every deal you have looked at and why you walked.

Buying

Get through the deal with a clear head

Diligence questions you have not thought to ask, the arithmetic on price and structure done out loud, and a thesis written down before you wire the money. Talk it through at 11pm the night before the seller call.

Operating

Run it well from day one

Capture what the seller knows before they walk out the door, learn what your team actually sees, and hold the business against the thesis you bought it on. Chi keeps score with you, week after week.

How it works

Think out loud. Chi does the rest.

No app to learn and no dashboard to maintain. It is a phone number that answers day and night, and a record of your search, your deal, and your business that builds itself from your own words.

YOU, TUESDAY 9:12 PM
“The seller just told me revenue dipped 12 percent this quarter. Do I walk, retrade, or hold my price? Talk it through with me.”
CHI REMEMBERS
“Your thesis assumed flat revenue, so a 12 percent dip is a price conversation, not a walk. At your structure, every 10 percent off the price cuts your loan payment more than the dip cuts profit. Let me run it with you before you call the broker.”
Every call updates your record. Nothing you say gets lost.
Remembers

Your whole history, on every call

Every deal you passed on and why, every diligence answer, every decision and result. Month six picks up exactly where month five ended.

Learns

From every buyer it coaches

Advice grounded in what buyers at your stage actually did and what came of it, not generic ideas any chatbot can list.

Tracks

The value of your business, live

An estimated multiple of profit for the business you are evaluating or running, so every week connects to the value you are building.

Chi vs the chatbot you already use

Four things you get here that no chatbot gives you

Trained for this job

A coach built on how businesses get bought and run

Sourcing, diligence, valuation, deal structure, transitions, and operations, drawn from buyers, operators, and M&A advisors who do this for a living.

A chatbot gives general business advice from everywhere and nowhere.

Always on, full memory

Call any time. It knows your whole history.

Every deal, number, and decision you have ever shared is in the room on every call. Nothing gets re-explained, nothing gets forgotten.

A chatbot starts every conversation from what you paste into it.

Learn from other buyers

Advice backed by what actually happened to buyers like you

Members share their results anonymously and get everyone else's lessons back. When you weigh a move, you hear how it went for buyers who already made it.

A chatbot has never watched anyone try anything.

A scoreboard

It measures whether the advice worked

The EBITDA multiple of your business updates after every call. When something you tried moves it, you see it, and so does the coach.

A chatbot gives an answer and never finds out what happened.

And the one thing no chatbot will ever do: sit with your managers, week after week, and bring you what your business actually knows.

How that works
See why Chi is better than a generic chatbot

“Diligence just showed revenue dipping 12 percent. Do I walk away or renegotiate the price?”

A GENERIC CHATBOT

“It depends on several factors. Consider why revenue declined, whether it is temporary, and how it affects your valuation. You could ask for a price reduction or additional protections. Ultimately it depends on your risk tolerance and the specifics of the deal.”

CHI

“Renegotiate, do not walk. Your thesis assumed flat revenue with upside from pricing, so a dip breaks the price, not the deal. At your structure, 10 percent off the price cuts your loan payment by more than the dip cuts profit. Ask for the customer level detail first: if the dip is one account, this is a discount conversation. And remember you passed on two deals for concentration; check that before you re-price. What did the seller say caused it?”

From your record: the thesis you wrote From deal practice: how price flows into debt service From your record: your own pass reasons

Every highlighted fact is something a chatbot does not have. The difference is not the model. It is what the model knows about you.

Your number

Every business has a number. Know it before you pay, raise it after you own it.

Small companies typically trade somewhere between three and five times EBITDA. Where a specific business lands comes down to a short list: growth, margins, revenue retention, customer concentration, and how much still depends on the owner. Chi scores the business you are evaluating or running on all of them after every call, names the biggest opportunity, and works the plan with you. The same score that tells you what to pay is the score you push up once you own it.

estimated multiple of EBITDA
2.4x
+0.2x this quarter
Revenue retentionworth +1.1x
Owner dependenceworth +0.4x
Customer concentrationworth +0.3x
The benchmark letter

What the numbers say, monthly

Anonymized patterns from the buyers Chi coaches, plus what we see in small company deal flow. Free, and where every member starts.

From the last letter: the most common reason buyers renegotiated after diligence was customer concentration the broker book did not mention.
Buyers were most overconfident about how long the seller would stay engaged after close.
The first constraint after close is rarely demand. It is knowing how the business actually runs.
For owners

Give your key people a coach. Learn what your business actually knows.

The people one level down, the ops manager, the senior tech, the bookkeeper of twelve years, see what an owner cannot. They know what is working, what is quietly broken, and what the seller did that nobody wrote down. Most of them have never been asked.

Their own coach

Each person gets a real career coach

Same number, their own private record, calls on their schedule. They get coaching they would otherwise pay for. That is why they talk openly: it is for them, not a survey for you.

Confidential by design

Sessions are theirs. Approval decides what moves.

Individual conversations are never shared with anyone, including you. When a session produces an insight worth passing up, the employee sees the exact card and approves or declines it. Nothing reaches you without their yes, and nothing is ever attributed.

What you get

Approved insights and themes across the team

Where delivery is straining, which customers are fragile and why, what the seller knew that is walking out the door, and the ideas your people have been sitting on. Signals you cannot get any other way, because nobody tells the new owner directly.

Pricing

Start with a call. Grow into the room.

Plain pricing, no contracts. Members on Coach and Circle share anonymized data with the group and get the group's intelligence back. That trade is the product.

Coach
$99
per month
  • Call anytime, day or night, as often as you want
  • Your full business record, built from your calls
  • Your EBITDA multiple, tracked live
  • Benchmarks from buyers at your stage
  • Post-call summaries you can forward
VIP
Circle
$199
per month
  • Everything in Coach
  • A matched group of 6 to 8 non-competing buyers
  • Monthly video session with an agenda built from the group's real numbers
  • Chiron captures the session back into your record
  • First access to new benchmarks
Private
$249
per month
  • Everything in Coach
  • Share nothing with the group
  • No group intelligence in return
  • For buyers in situations that require silence
Team
$99 per person, per month

A coach for each key person in the business you own. Opt in and confidential by design: they approve, card by card, anything that reaches you. You get approved insights and themes across the team, never transcripts. Founding members get it first.

The data promise

Published rules, in the contract

Patterns, never recordsOnly aggregates leave the system. No company's data is ever shown or sold, at any price.
Small groups stay hiddenA benchmark only appears when at least 5 to 10 businesses feed it.
Live matters stay outNothing about an active deal or negotiation enters any statistic until it is long resolved.
Your metro is excludedNearby competitors never see benchmarks that include you.
Where the name comes from

Chiron trained the heroes, and served as their mentor

In Greek myth, Chiron was the centaur the great figures were sent to learn from. Achilles, Jason, Asclepius. He knew each of them well enough to teach them differently, and he stayed long enough to see how they turned out.

You run the business and you make the calls. Chiron knows your history, tells you the truth about it, and is still there in year three when it matters.